#GOLDEN TRIANGLE RATIO HOW TO#

Remember my article about neuroscience in web design? There we talked about the importance of familiarity, the unconscious mind, and how we can influence it. Visitors feel comfortable interacting with the website because the proportions are familiar to them from many works of art, classical buildings, and nature. Images, blocks of text, sidebars, buttons, etc can all be nicely placed in golden rectangles that form a “perfect” design. These designs just look right and unconsciously they are pleasing to the users. Web pages have a more classical and balanced appearance when UX designers use the golden ratio in web design. Sometimes we don’t really know why we choose a certain option over another one, but in most cases, if we start measuring the proportion, we will see that golden ratio designs are the preferred ones. We were grown with a golden ratio, most of the masterpieces that we studied at school had this golden ratio proportion. You see it in Twitter’s dashboard, in the Pyramids of Giza, in Da Vinci’s Mona Lisa, and in the logo of Google, Pepsi, Twitter, Apple, etc. Now like many years ago, the golden ratio is used to determine the format of credit cards, books, furniture, interior design, decoration of the plates in restaurants, etc. Even now we consider beautiful people to have golden ratio proportions and we form this opinion unconsciously the location of eyebrows, nose, mouth, eyes, etc. Since that time artists and architects have used a strong understanding of proportions and the essence of the golden ratio to create aesthetically pleasing architecture and pieces of art. They expressed this phenomenon with the Greek letter phi, but today, we call it the golden ratio. To be honest it all comes from the Ancient Greeks, who were one of the first ones to discover a beautiful asymmetry found in nature: trees, flowers, animals, people, etc.

#GOLDEN TRIANGLE RATIO HOW TO#

And today we will look at why and how to use the golden ratio in web design to achieve a beautifully balanced interface and make people enjoy their experience with your product. If you want to be on the same wave as Leonardo Da Vinci, Salvador Dali, and other extraordinary creative and genius people, you need to know what all of them have in common: the usage of the golden ratio in their designs. UX design requires creativity and well-thought-tested ideas, sometimes even perfection and natural balance. Several months ago I have written an article about photography in web design and I got really inspired to write one about the golden ratio in web design as it is as important for UX design as for photography. GOLDEN RATIO IN WEB DESIGN: MATH & BEAUTY.It has two acute angles and one obtuse angle and has many connections to math, nature, and art. In summary, the Golden Triangle is a triangle with sides in the ratio of 1:φ:φ^2, where φ is the golden ratio. It also appears in architecture, music, and visual arts, as it is believed to be aesthetically pleasing to the human eye. The golden ratio, φ, is found in many natural patterns, such as the spiral shape of a seashell or the arrangement of leaves on a stem. Now, why is the Golden Triangle so special? It turns out that this triangle has many connections to mathematics, nature, and art. In other words, two of the angles inside the triangle are smaller than 90 degrees and one is larger than 90 degrees. So if we call the shortest side 'a,' the middle side will be 'aφ,' and the longest side will be 'aφ^2.' Cool, right?Īnother interesting fact about Golden Triangle is that it has two acute angles and one obtuse angle.

$golden triangle ratio$

The 'ratio' here means that if we divide the length of one side of the triangle by the length of another side, we will get the same number each time.

That's where the name 'Golden Triangle' comes from! Its sides are in the ratio of 1:φ:φ^2, where φ is the golden ratio which is approximately 1.618. The Golden Triangle is a special type of triangle that has a very unique set of properties. Now, have you heard about the Golden Triangle? Hey there, kiddo! Do you know what a triangle is? It's a shape that has three sides and three angles.

Golden triangle ratio